Let’s Stop HIV Together: Real People Living with HIV
AIR has supported CDC’s Act Against AIDS campaign to raise awareness and combat complacency since before its White House launch in 2009. In 2012, AIR worked with CDC to develop a new national awareness and anti-stigma campaign, Let’s Stop HIV Together.
Introduced at the International AIDS Conference in Washington, DC, Let’s Stop HIV Together showcases real people living with HIV alongside supportive friends and loved ones. AIR’s team of communication strategists, creative directors, copywriters, graphic designers, photographers, videographers, web designers, social media experts, have developed a rich, cross-platform, multi-media campaign that combines wide reach with deep engagement in communities across the country.