Health Promotion and Disease Prevention

AIR is committed to improving the public’s physical and mental health and addressing health disparities by delivering evidence-based, audience-centric information, and effective support. AIR’s experts use a variety of strategies to increase awareness, engage stakeholders, and ultimately effect positive changes in individuals’ health behaviors and the health status of communities.

The Act Against AIDS campaign illustrates our strength in designing and operating national media and outreach campaigns that seek to change individual behavior and influence community attitudes. Other health promotion strategies include engaging stakeholders and providing technical assistance to prevent youth violence and promote safe schools, working with partners at all levels of society to raise awareness of adolescent mental health issues, and working with national and local stakeholders to adopt physical activity guidelines developed by AIR.

Related Topics

Chronic and Infectious Diseases
HIV/AIDS
Risk and Crisis Communication

Latest Work

Image of DNA double helix
7 May 2018
Journal Article

Genetic Test Availability and Spending: Where Are We Now? Where Are We Going?

Genetic testing and spending on that testing have grown rapidly since the mapping of the human genome in 2003. However, it is not widely known how many tests there are, how they are used, and how they are paid for. We examined test availability and spending for the full spectrum of genetic tests, using unique data sources on test availability and commercial payer spending for privately insured populations, focusing particularly on tests measuring multiple genes in the period 2014–17.
Project

DC Summer Food Finder

While the DC Free Summer Meals program offers no-cost food to students throughout the city, families have often had difficulty finding the locations where meals are available. As a part of AIR’s Socially Responsible Analytics Initiative, we partnered with the District of Columbia Public Schools to build a website that helps students and families find and access free meals and healthy food across the city.
Project

Children and Society: A Global Scan of Child Well-Being

All children deserve to live healthy lives and experience positive well-being. The aim for this work is to understand the context that includes the norms, values, and conditions that underpin child well-being in various countries, with the intention of transferring and applying that knowledge to the United States.
Woman and child hugging
29 Nov 2017
Spotlight

Raising Awareness of HIV/AIDS Prevention

Across the world, medical and government leaders are working toward an “AIDS-free generation,” based on the promising potential of effective treatments. Learn more about the latest work in raising awareness of HIV/AIDS prevention.
Project

HIV Prevention and Linkage to Care Services for Transgender Racial and Ethnic Minority Populations

Many cultural, socioeconomic, and health-related factors contribute to the HIV epidemic and prevention challenges in U.S. transgender communities. As part of the Act Against AIDS Initiative, AIR works with the CDC to adapt existing and develop new HIV prevention and communication materials for healthcare providers and community-based organizations that treat transgender populations.
Project

National Institute of Diabetes and Digestive and Kidney Diseases and National Information Clearinghouses Support

AIR works with the National Institute of Diabetes and Digestive and Kidney Diseases to translate research into evidence-based messages and disseminate information.
Project

Agency for Toxic Substances and Disease Registry Outreach

Exposure to toxic substances pose a serious health risk for Americans. AIR collaborated with the Agency for Toxic Substances and Disease Registry to develop a strategic plan and to create a risk communication training course to prepare health communication specialists for managing risk communication activities in the field.
Project

Strategic Communications for HIV/AIDS, Viral Hepatitis, STD, and TB Prevention

The media plays a significant role in shaping how Americans perceive, understand, and respond to serious public health challenges. AIR works with the CDC's National Center for HIV/AIDS, Viral Hepatitis, STD, and TB Prevention’s news media team on nearly every major development concerning these diseases.
Project

Anti-Human Trafficking Public Awareness Integrated Marketing Services (AIMS)

Disadvantaged populations are particularly vulnerable to human trafficking. AIR helps support the distribution of free materials that raise public awareness around human trafficking and connect victims to emergency services.
Project

Surgeon General’s Report on Smoking and Health

Since the first Surgeon General’s Report was released in 1964, scientific evidence on smoking and disease has expanded, linking exposure to tobacco smoke with an ever-increasing number of diseases and adverse health consequences. AIR continues to assist the CDC in the production of the report.
Ebola vs. Flu infographic
19 Dec 2014
Infographic

U.S. Flu Threat is Overshadowed by Ebola News Coverage

Why are so many Americans more concerned about Ebola than flu, when the data doesn't support that fear? Researchers have found that unfamiliar, epidemic diseases (such as Ebola) are more likely to cause concern than familiar, endemic diseases, such as the flu. This infographic shows how press coverage is skewing the public's perception of public health threats.
2 Dec 2014
Infographic

Many Americans Living with HIV Lack Access to Medical Care

Using figures from the Center for Disease Control and Prevention's National HIV Surveillance System and Medical Monitoring Project, this infographic details the levels of care experienced by the 1.2 million Americans living with HIV.
Project

Understanding Barriers to Testing for Women with Gestational Diabetes

Nearly 10 percent of pregnant women develop gestational diabetes, and up to 30 percent of those will develop Type 2 diabetes as they age. Yet many of these women do not check their blood glucose levels as often as they should. AIR researchers studied why women at high risk avoid testing.
Surgeon General 50 Yrs of Progress logo
17 Jan 2014
Report

AIR a Key Partner in the 2014 Surgeon General's Report on Smoking & Health

The latest Surgeon General’s Report, “The Health Consequences of Smoking – 50 Years of Progress,” marks the 50th anniversary of the landmark reports warning about the health hazards of smoking. Fifty years, 20 million American deaths, and 32 Surgeon General Reports later, smoking has retained its decades-old spot as the largest single cause of preventable death and disease for U.S. citizens.
Project

Sexual Health Communication Framework

Opinions on how to address sexual health issues are diverse, reflecting the wide-ranging values of individuals and groups seeking solutions. AIR worked closely with CDC’s National Center for HIV/AIDS, Viral Hepatitis, STD, and TB Prevention to develop and test a new evidence-based communication framework for sexual health.

Project

Outreach and Support for the Office of Disease Prevention and Health Promotion

AIR delivers communication and outreach support to the U.S. Department of Health and Human Services' Office of Disease Prevention and Health Promotion, conducting audience research, developing messages and materials, devising partnership and outreach plans, and providing warehousing and distribution services.

Project

Let’s Stop HIV Together: Real People Living with HIV

AIR has supported CDC's Act Against AIDS campaign to raise awareness and combat complacency since before its White House launch in 2009. In 2012, AIR worked with CDC to develop a new national awareness and anti-stigma campaign, Let's Stop HIV Together.

Project

Physical Activity and Dietary Guidelines

AIR works alongside the Office of Disease Prevention and Health Promotion to support public health professionals, health care providers, and policymakers in adapting and applying dietary and physical activity guidelines in their work.

Project

Take the Lead: Raising Awareness of Pandemic Flu

AIR supported CDC’s Take the Lead: Working Together to Prepare Now campaign, designed to mobilize local leaders—such as health care providers, employers, and faith-based and civic leaders—to raise awareness of pandemic flu and encourage the community to prepare and respond to flu outbreaks.

28 May 2013
Report

Diabetes Prevention Services: Cost Savings and the Role of Incentives

For the Bipartisan Policy Center, AIR developed a financial model of the costs and benefits of a small diabetes prevention program. Key findings include: There is a large population with pre-diabetes in the U.S. who could benefit from a prevention program, and a diabetes prevention program can produce overall cost savings for individuals.

Project

The Community Health Worker Health Disparities Initiative Program

AIR’s evaluation of two National Heart, Lung, and Blood Institute (NHLBI) community-based initiatives will contribute to improved service delivery and a better understanding of the effectiveness of community-based programs for health promotion.

3 Aug 2012
Video

Building Awareness About HIV/AIDS: Julia Galdo Discusses Ongoing Challenges in the Fight Against HIV/AIDS

AIR works to build awareness about the ongoing risk of HIV/AIDS, especially the long odds in high-risk communities. AIR's Health Program translates HIV research into effective communication for the general public, working with partners such as the Centers for Disease Control and Prevention.
14 Feb 2011
Report

Heart Healthy Cookbooks from the National Heart, Lung, and Blood Institute

AIR staff helped create Keep the Beat™ Recipes: Deliciously Healthy Family Meals, an exciting new cookbook from the National Heart, Lung, and Blood Institute (NHLBI) featuring 40 kid-tested recipes that parents and children can enjoy together as well as time-saving tips and helpful resources for busy families.

Project

Vaccine Safety

AIR conducted media and influencer analyses that examined the content and tone of traditional and online media coverage of vaccines and vaccine safety, identified supportive individuals and organizations, and recommended influential and vocal allies. Our findings helped inform the National Vaccine Program Office's messaging and media outreach strategy.

Project

Public Health Emergency Preparedness: Seasonal and Pandemic Influenza Population Monitoring Surveys

AIR conducted a series of surveys to assess the public’s knowledge, attitudes and behavior with respect to seasonal and pandemic influenza in 2007. We are continuing the series, focusing on H1N1 high-risk populations in 2009 and 2010.
2 Mar 2007
Brochure

Respect Yourself, Love Yourself (CHANGES2)

Brochure produced by CHANGES2 encouraging young people to remain abstinent.

19 Apr 2006
Brochure

Healthy Youth, Productive Lives: Empowering Youth in the Fight Against HIV/AIDS

In 2006, the USAID-funded Malawi Teacher Training Activity (MTTA) created the Mphamvu Kwa Achinyamata (MKA) or “Power to the Youth” clubs, to support USAID efforts at promoting school-based HIV and AIDS prevention education in Malawi. This brochure highlights key aspects of the initiative, and profiles just a few of the many successful club activities underway throughout Malawi.

21 Sep 2005 | 12:00 AM - 12:00 AM
Event

AIR Health Communications Experts Available to Share Insight in Celebration of National Women's Health & Fitness Day

In celebration of the fourth annual National Women’s Health & Fitness Day on Wednesday, September 28, experts from the American Institutes for Research (AIR) will be available to discuss topics related to women’s health and fitness such as the importance of regular exercise and healthy eating habits; cancer screenings; reproductive health and prenatal care; and ways to enhance health and prevent complications while living with diabetes.

Project

Communicating About Pandemic Flu

AIR is working with the U.S. Department of Health and Human Services and the Centers for Disease Control and Prevention's National Center for Health Marketing to help individuals and communities prepare for a possible influenza pandemic.