AIR Experts to Participate in National Conference on Health Communication, Marketing and Media

Washington, D.C. — Experts with the American Institutes for Research (AIR) will explore a variety of health communications topics during the 10th annual National Conference on Health Communication, Marketing and Media in Atlanta, Ga., August 23-25.

The conference, which is being held at the Hyatt Regency, is sponsored by the Centers for Disease Control and Prevention (CDC), the National Public Health Information Coalition and the Society for Health Communication.

Presentations by AIR staff include the following:

Tuesday, August 23, 2016

3:45 p.m.-5:15 p.m.

Beyond Facebook and Twitter: How to Leverage New Digital Technologies for Health Communication
AIR Presenter: Lindsey Willis
Contributing AIR Authors: Tiffany Brewer & Alicia Eberl-Lefko

Instagram Takeovers for HIV Prevention
Contributing AIR Authors: Tiffany Brewer, Lindsey Willis & Alicia Eberl-Lefko
 

Wednesday, August 24, 2016

8 a.m.-9:30 a.m.

Forums Are the New Town Halls: Using Facebook to Provide Expert Advice and Spark Engagement With Health Professionals
Contributing AIR Authors: Lindsey Willis & Tiffany Brewer

2:45 p.m.-3:45 p.m.

A Picture Is Worth a Thousand Likes: Using Branded Images on Facebook to Increase Audience Engagement
AIR Presenter: Amber Hammond
Contributing AIR Authors: Lindsey Willis & Tiffany Brewer

An agenda for the conference is available on the CDC Web site.

About AIR

Established in 1946, with headquarters in Washington, D.C., the American Institutes for Research (AIR) is a nonpartisan, not-for-profit organization that conducts behavioral and social science research and delivers technical assistance both domestically and internationally in the areas of health, education and workforce productivity. For more information, visit www.air.org.

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