Areas of Expertise
Public Health Education
AIR develops public education campaigns and materials on a variety of public health issues, ranging from H1N1 flu, to syphilis and diabetes. AIR education efforts are informed by research, audience-tailored, and culturally-appropriate. Depending on the goals of the client, these efforts may aim to inform targeted audiences, raise general awareness of issues, enlist support from a wider public audience, mobilize communities, and/or change behavior. These efforts are led by staff with advanced degrees in public health or communication and considerable experience in applying the best and latest health communication methodologies and practices to achieve measurable and lasting results.
This report, published in the peer-reviewed journal Public Health Reports in a special supplemental issue about sexual health, describes the results of AIR's research and testing about how best to communicate with the public about sexual health issues.
AIR is working with the Centers for Disease Control and Prevention to define the best approaches for how different types of communities can engage and mobilize community organizations and businesses to help individuals and families prepare for widespread influenza outbreaks, such as the 2009 H1N1 Flu outbreak.
Health Information Networks, Clearinghouses, Online Information Systems, Web Sites, Online Product Catalog and Publishing
AIR assisted the the National Institutes of Health in disseminating advances in research to health care providers and the general public.
AIR is working with the U.S. Department of Health and Human Services (HHS) and the Centers for Disease Control and Prevention’s (CDC’s) National Center for Health Marketing to help individuals and communities prepare for a possible influenza pandemic.